Internet Marketing London - Is your internet marketing spend going down the drain?

Here at Internet Marketing London we are often contacted by businesses based in London and from around the UK who feel like their internet marketing spend is just going down the drain. When asked what they mean they tell us that they have no idea whether they are getting a good return on investment (ROI) for the money they are spending on the internet marketing services they are using and for all they know their money could quite literally be going down the drain.

At Internet Marketing London we will work with you to establish what your internet objectives are whether that be internet sales, registrations, subscriptions or enquiries or something else and then calculate what value each time achieving that goal has to your usiness.  We then strategically conceptulise, design and implement an internet marketing campaign for you that meets your internet objectives at a cost that suits your budget and will enable you to track and measure the performance every step of the way.

To find out more about how Internet Marketing London can stop your internet marketing spend from going down the drain contact us for a free initial consultation and review of your exisiting internet marketing.

Internet Marketing London >>

Internet Marketing London - Viral Internet Marketing

Here at Internet Marketing London we love Viral Internet Marketing it’s really not as sinister as it sounds; quite the opposite, it refers to a form of internet marketing which if done correctly will be extremely contagious and self-propelling by its very essence.

To be more specific, viral internet marketing is an internet marketing methodology based around social networking and relies on individuals to pass on your message or your brand to their network of contacts; whether as a deliberate recommendation or unwittingly as is often the case. Why would they do this you ask? Because they gain some kind of benefit, value or reward, this can be as simple as a promotional voucher or could be a free online tool, game or application or indeed just something that is a source of interest or amusement like a video, podcast, photo or image.

The platforms on which viral internet marketing campaigns usually rely on to be successful and easily forwarded are email and more recently social media websites.

At Internet Marketing London we provide viral internet marketing campaigns as one of several strategic performance-based internet marketing services. Our expert internet marketing consultants will develop a unique internet marketing solution that matches your business goals and budget.

Whether your objectives are simple brand awareness, to drive traffic to your site or to sell a product or services we have the experience, tools and skills to create a successful viral internet marketing campaign for you.

Internet Marketing London viral internet marketing service includes:

  • Viral Internet Marketing Strategy - we conceptulise and design bespoke strategic viral campaigns around your company, product, goals & budget and integrate it into your overall internet marketing mix
  • Viral Internet Marketing Execution & Delivery - we initiate your viral campaign, seed it throughout the web, and help you build the desired buzz and chatter required.
  • Viral Internet Marketing Tracking - we track and report all campaign metrics so that performance is measured throughout
  • Viral Internet Marketing Management - we’ll manage all aspects of your viral Internet marketing campaign

If executed properly viral internet marketing campaigns can be a low cost, high return internet marketing strategy that is definitely worth considering as part of your marketing mix.

To find out more about Viral Internet Marketing either call us on 0207 193 4337 or contact us to look at your specific requirements in more depth.

Internet Marketing London >>

Internet Marketing London - You Tube Marketing

Here is a promotional video by Beautcamp Pilates taking advantage of You Tube. Why Bother?

Well, whenever possible at Hatch Internet Marketing London we encourage our internet marketing clients to take advantage of You Tube and the benefits it can bring to your business when utilised in conjunction with other internet marketing services.

The main benefits to using YouTube as part of your internet marketing campaign are:

  • It’s Free! It’s absolutely free to use it and if you wanted to you could record the video on your mobile phone - although I wouldn’t necessarily advise it but the point is you could!
  • Viral Marketing - If it’s good enough or interesting enough with a ’sticky factor’, gets viewed a lot and shared by viewers with their network, your popularity increases and can take on a viral effect and all you had to do was upload the video.  It’s easy on You Tube for viewers to share content with other people; they can also easily post your video on to their sites and blogs.
  • Global Audience - You Tube has a massive global audience - it’s takes your brand and your message worldwide.
  • Google Search - Google now owns You Tube and you may have noticed that many searches on Google  now return You Tube videos in the top 10 returns.  This is great as you can tag your video with all important search engine friendly keywords to give you additional exposure on the web.
  • Personal Channel - When you post to You Tube you set up a channel that allows people to subscribe and they will if your content is good enough and enables you to communicate with your subscribers through a newsletter or email. This is great for building your customer base but also for testing  and surveying whether it be conceptual, branding or product based.
  • Free Bandwidth - Don’t slow down your website with lots of videos sitting on your server, take full advantage of You Tube’s free hosting and bandwidth embed the videos to your site from You Tube.
  • Search Engine Optimsation - The video you post on You Tube links to the URL of your website and many viewers will click through to your site but also You Tube is extremely well optimised (not surprising as the clever people at Google own it now) so each video posted creates an inbound link to your site and that is very good for your SEO.

You Tube is a great tool for everybody but brings a really effective and affordable marketing solution to the masses, you might not get it right first time but keep trying it can pay dividends!

if you’re interested in getting fit and staying fit the visit the Beautcamp Pilates website to find out more.

To find out more about Internet Marketing on You Tube either call us on 0207 193 4337 or email us at enquiries@hatchnow.com

Internet Marketing London >>

Affiliate Internet Marketing

Internet Marketing London offer performance-based affiliate marketing solutions to small and medium sized businesses. Affiliate marketing is the practice in which a business rewards one or more affiliate partners for each visitor or customer brought about by the affiliate’s marketing efforts which can yield high returns when strategically aligned with your online business.

Affiliate Internet Marketing >>