Jarlsberg viral email campaign

2006/12/07 17:47 | Sam Raingill | Email Marketing

jarls-2006.jpg

Online marketing agency, Hatch Online Marketing Ltd and international PR consultants Beattie Communications recently launched Jarlsberg’s first forray into online marketing with some of the best results reported for the channel in the UK.

Hatch achieved a 75% open rate and a 45% click through rate for the October 2006 email. Bluestreak were hired to broadcast the email as Jarlsberg’s mother company, Tine UK, look for new channels to raise awareness of the brand in the British Isles.

One Response to “Jarlsberg viral email campaign”

  1. Hatch First :: Online marketing, online creative, web development, web design, search engine optimization, online business strategy, viral and buzz marketing, participatory media, collective intelligence and customer acquisition » Luxury Jarlsberg C Says:
    April 23rd, 2007 at 9:17 pm

    [...] Hatch has recently delivered another viral email campaign for the Tine owned brand Jarlsberg, which moves on from the 2006 campaign. [...]

Leave a Reply